Saturday, April 24, 2010

Mission Creep: Evolution or Back to the Future?

In my profession of anesthesia services management, we caution physician groups and hospitals alike to beware of "scope creep". This occurs when the demands of a facility and its surgical staff slowly begin to outstrip the staffing or clinical capabilities of the practice. I see a that occurring in many of today's drum corps - their scopes of services are expanding. The question is, do they see the "mission creep" as well?

Back in the days fondly remembered by many of today's oldest fans, corps were run to "keep kids off the streets." They were community based, perhaps church or VFW sponsored, much like this drum corps near where I live. Shows were local, on weekends, and there were national events but not so much a national tour.

Around the time DCI got started, corps became more sophisticated. Sticking somewhat to the original mission, they began to focus on kids who had some music background. As I often said during my time on the board of a fast growing corps entering the Top 12, "We give ordinary kids a chance to do something extraordinary." As missions go, we were teaching life skills to kids who may or may not make music and teaching music their life calling.

Now, even that is changing. DCI reports that nearly 60% of today's college-age corps members (who are 70% of all corps members) study music performance and/or education! In fact, with the tag 'Marching Music's Major League', and a new partnership with MENC, the corps are accelerating in the direction of being marching education supplements via exhibition of excellence, clinics, and training of tomorrow's music educators.

In essence, many DCI corps has clearly moved from "the streets" (basic training, where some corps still focus) to "the kids" (life skills through music, where most corps are now) to "music education enhancement" (where many top tier corps reside). These top corps are certainly exceptional labs to develop tomorrow educators, who we hope in turn will develop more leaders. This is good, seen in the high degree of talent (vs. attitude) based selectivity of the members. But this is also bad, as it makes fundraising hard ... and membership by some who aspire to success in a field other than music difficult as well.

Now, entering a time when school budgets are under extreme scrutiny and the arts and music are again a potential target for cuts, what are drum corps to do? Continue on the same path, which some see as a natural evolution and others as a departure from the "true" purpose of drum corps? Go back to what they once were, or something in between? Is there room in "the activity", or even the competitive arena, for three tiers of drum corps (four if you count the "recreational' corps such as those who are in DCA)?

Theory or fact, evolution implies getting better, stronger, faster, smarter. Regardless if whether the changes to come are better, stronger, faster, or smarter, the changes will continue to come (and come fast).

And the changes are going to be interesting indeed.

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